Sugar Lip Treatment / 2023

With a minimal amount of assets including product photography, textures and illustration, the Team was tasked to execute compelling solutions for In-store signage and Social feed posts for a limited-edition Sugar Lip Treatment. My responsibilities included concepting, on-set art direction, In-store design, providing visual guidance to the Digital Team for animations. I also provided art direction for retouching all stills, up to final release.

Photographer: David Prince
Stylist: Suzy Kim

In-store

Social 

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Using Format