High-end Fragrance / 2023
Worked directly with the Packaging and Marketing Team to identify photography style and treatment for Fresh's high-end fragrance collection of 6 scents launching in 2024. My responsibilities included executing photography mood boards for the management team, Photographer/Stylist selections, shot lists, on-set creative direction assistance for still photography.
Photographer: Jong Hyup
Stylist: Chloe Daley
Packaging Photography
Packaging Design
